Webinar: Superannuation Market Dynamics

Webinar: Superannuation Market Dynamics

Discover the state of the superannuation industry and look ahead to how current trends are expected to shape the sector through 2026 and beyond, with a focus on fund structure, platforms, investments and member outcomes.  

Total superannuation funds under management reached $4.4 trillion as at March 2026. The total assets in superannuation have grown by an impressive 118% over 10 years to March 2026, highlighting the strong long-term expansion of the system.

Growth across MySuper, Choice and retirement segments remain strong, while market concentration continues to increase, and platforms and managed accounts play an increasingly important role in how portfolios are constructed and delivered to members.  

Regulatory scrutiny is intensifying with a greater focus on investment governance, transparency and delivering measurable outcomes across the member lifecycle, alongside continued shifts in asset allocation and the role of private markets within portfolios.  

Download the webinar slides

The Rainmaker Information research team have taken the time to answer audience questions that we didn't have time to discuss in the webinar. Please see the questions and answers below:

Is there data showing whether younger super members are becoming more engaged, or do most remain disengaged until around age 50?

Anecdotally, large, digitally mature funds have indicated some improvements in engagement among younger members, but at a system level, there hasn’t been a fundamental shift.

The data we have indicates some engagement among younger members based on how often they check their balance, though this is only one aspect of engagement.

Specifically, Money magazine ran a survey called ‘Your Super, Your Say’ over Jan–Feb 2026, receiving 642 responses.

The caveat here is that the typical Money reader’s demographics may differ to the broader population and they may be more likely to be financially interested, though we found that the type of super fund Money readers are in i.e. Not-for-Profit, Retail or SMSF (62%/29%/9%) is comparable with the broader proportions evident in the APRA data as at December 2025 (72%/23%/5%).

The chart below summarises responses to the question “How often do you check your super balance?”.

The key takeaways are that:

  • Members under 35 are around half as likely to check their super balance every time they get paid compared with older cohorts.
  • That said, there are early signs of baseline engagement, with 42% of 25–34 year olds checking their balance monthly.

Evidently, there is some engagement among younger members but trigger-based engagement i.e. checking your balance every time you get paid, which is a stronger indicator of active engagement and financial salience still skews heavily toward older cohorts.

The introduction of Payday super is the key point to watch as the move to align contributions more closely with pay cycles has the potential to increase visibility of contributions and create a natural behavioural trigger to check balances, so we may see some uplift in the ‘check every time I get paid’ category across age groups.

Interested in the percentage allocation to unlisted and private assets, and how it has changed over time?

The allocation to private and unlisted assets within superannuation portfolios has remained broadly stable over recent years.

Based on APRA data, these assets accounted for approximately 17% of total investments across APRA-regulated funds in June 2022, easing slightly to 16% by December 2025.

This modest decline occurred despite a significant increase in absolute holdings, which rose from $367 billion to $464 billion.

Over the same period, funds under management in private and unlisted assets increased by around 27%, compared with a 37% rise in total superannuation assets.

This indicates that while investment in private and unlisted assets has grown in dollar terms, it has not kept pace with the overall funds under management expansion.

Within the private markets segment, growth has been uneven.

Private debt and unlisted infrastructure have been the standout areas, with funds under management increasing by approximately 86% and 69% respectively.

Read blog post: Super funds' allocation to private assets continues to grow

What are the main reasons for lengthy TPD claim times? Are insurer requirements at claim time a contributing factor?

Lengthy TPD claim times are driven by a combination of factors including the fragmented process across trustees, insurers and administrators.

TPD assessments are complex and forward-looking, requiring insurers to determine not just current incapacity but whether a member is unlikely to ever work again, often based on an ‘any occupation’ definition which is a higher threshold to meet than an ‘own occupation’ definition.

To undertake this assessment, insurers rely on medical evidence and missing or incomplete medical reports are a common reason for delays as insurers will request additional documentation if reports are unclear or insufficient. Inconsistent medical opinions or the need for independent medical examinations also adds to the process.

Super funds’ administrative practices can also contribute meaningfully to TPD claim delays through several compounding factors: paper-heavy processes, friction at the fund-insurer hand-off point, sequential rather than concurrent information gathering, trustee decision-making lags, and poor member communication.

Delays can also be compounded by claimant-specific factors such as low engagement and complex work or health histories.

Insurer requirements at claim time do contribute, particularly through high evidentiary thresholds, staged information requests, and the need for defensible decisions in a litigious environment but these are largely a response to the complexity of the product.

Are government-run super funds better and safer than private or institutional funds? If so, in what ways?

This is a nuanced question that depends on what  ‘better’ or ‘safer’ means, and how ‘government-run super fund’ is defined, as well as the type of superannuation entitlement i.e. accumulation or defined benefit.

All APRA-regulated superannuation funds irrespective of whether they are government, industry, or retail funds operate under the same SIS Act obligations, prudential standards and member outcomes requirements.

There is no separate safety tier for government funds.

It is important to note that the term government fund can refer to different types of funds:

  • Public sector funds like Commonwealth Superannuation Corporation (CSC), NSW public sector schemes, or State Super are for government employees and often have legacy defined benefit components with government backing. Those defined benefit components are genuinely safer in a narrow sense as the government guarantees the liability.
  • However, most of the older defined benefit government funds are closed to new members, with new government employees typically joining Accumulation sections of those same funds.
  • There are also Exempt Public Sector Superannuation Schemes which are overseen by Commonwealth, State or Territory governments rather than APRA. Many of these are legacy defined benefit schemes that are closed to new members.

Superannuation funds in Australia do not carry a government deposit guarantee equivalent to the Financial Claims Scheme that covers bank deposits up to $250,000. This applies to all fund types.